Category: Apple Newsroom

ISSEY MIYAKE and Apple today unveiled iPhone Pocket, designed to fit any iPhone as well as all pocketable items.

Former Apple Swift Student Challenge winners Brayden Gogis, Adrit Rao, and Sofia Sandoval share their journeys from app ideas to App Store.

Apple today announced financial results for its fiscal 2025 fourth quarter ended September 27, 2025.

Apple customers can now discover and buy the 11-inch and 13-inch iPad Pro, the new 14-inch MacBook Pro, and Apple Vision Pro.

Apple and Formula 1 announced a five-year partnership that will bring all F1 races exclusively to Apple TV in the United States beginning next year.

Apple and NBCUniversal today announced the launch of the Apple TV and Peacock Bundle, available beginning October 20.

Apple today introduced the new iPad Pro with M5, delivering a huge boost in performance and taking the next big leap in AI for iPad.

Apple today unveiled a new 14-inch MacBook Pro, featuring the incredibly powerful M5 chip.

Apple today announced M5, delivering advances to every aspect of the chip and the next big leap in AI.

Apple introduced the upgraded Apple Vision Pro, featuring the powerful M5 chip, the Dual Knit Band, and innovative features with visionOS 26.

Basketball fans will soon be able to experience live NBA games like never before: in Apple Immersive on Apple Vision Pro.

Chase trophies, build a dynasty, and make the calls that define champions with Football Manager 26 Touch, returning to Apple Arcade on November 4.