How filmmakers are redefining the art form with MAMI Select: Filmed on iPhone
How filmmakers are redefining the art form with MAMI Select: Filmed on iPhone
Emerging filmmakers in the MAMI Select: Filmed on iPhone program use iPhone 17 Pro Max to redefine cinematic language and storytelling.
AI meets accessibility in this year’s Swift Student Challenge
Meet four Swift Student Challenge winners who are creating innovative apps that leverage AI and focus on accessibility.
Apple Manufacturing Academy accelerates AI use in U.S. supply chains
Apple’s Manufacturing Academy hosted its inaugural Spring Forum, bringing together U.S. manufacturers to accelerate the use of AI in supply chains.
Apple introduces a new Pride Collection
The new Apple Watch Pride Edition Sport Loop, watch face, and iPhone and iPad wallpaper celebrate LGBTQ+ communities during Pride Month and beyond.
Apple reports second quarter results
Apple today announced financial results for its fiscal 2026 second quarter ended March 28, 2026.
Formula 1® returns to the U.S. this weekend, streaming live on Apple TV
Formula 1® returns to the U.S. this weekend with the Miami Grand Prix, streaming exclusively on Apple TV with every session available live.
Tim Cook to become Apple Executive Chairman John Ternus to become Apple CEO
Apple announced Tim Cook will become executive chairman of Apple’s board of directors and John Ternus will become Apple’s next CEO.